NPS Blog

Monthly Archives: July 2013

HubSpot Q&A: How savvy marketers use NPS

I recently spoke with HubSpot Chief Marketing Officer Mike Volpe about how marketers are using Net Promoter System to gauge brand sentiment and forge a deeper connection to other parts of their companies’ operations. We also talked about the changing … Continue reading

One number, but many answers

When we developed the Net Promoter Score, the goal was to cut through the numbers noise and provide a truly useful metric for companies. Its power would lie in its ability to improve service quickly as part of a larger system … Continue reading